{"id":373,"date":"2020-01-13T13:24:23","date_gmt":"2020-01-13T12:24:23","guid":{"rendered":"https:\/\/produktwerk.de\/produktwerker\/?p=373"},"modified":"2024-04-12T12:20:54","modified_gmt":"2024-04-12T10:20:54","slug":"warum-scheint-die-product-owner-rolle-so-schwer-zu-sein","status":"publish","type":"post","link":"https:\/\/produktwerker.de\/warum-scheint-die-product-owner-rolle-so-schwer-zu-sein\/","title":{"rendered":"Warum scheint die Product Owner Rolle so schwer zu sein?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"373\" class=\"elementor elementor-373\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5db08 e-flex e-con-boxed e-con e-parent\" data-id=\"1a5db08\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8982de6 elementor-widget elementor-widget-text-editor\" data-id=\"8982de6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<!-- wp:fl-builder\/layout -->\n<p>Diesmal diskutieren wir mit Markus Andrezak von \u00fcberproduct die Frage: \u201cWarum scheint die PO Rolle so schwer zu sein?\u201d Viele Product Owner formulieren im pers\u00f6nlichen Gespr\u00e4ch, dass sie sich schwer damit tun, die Erwartungen an die Product Owner Rolle zu erf\u00fcllen.<\/p>\n<p>Tim spricht mit Markus dabei \u00fcber diese These und gemeinsam reflektieren sie, was ein Product Owner tun kann, damit dieses Gef\u00fchl nicht aufkommt. \u201cSei Gestalter statt Verwalter\u201d ist z.B. ein Rat, den Markus n\u00e4her erl\u00e4utert. Daneben gibt es die wichtige Empfehlung, in der Product Owner Rolle stets aktiv um Hilfe zu bitten und regelm\u00e4\u00dfig intensiv mit anderen Product Ownern zusammen am eigenen Produkt zu arbeiten.<\/p>\n<p>Wir sind gespannt zu h\u00f6ren, wie leicht oder schwer Ihr selber Eure Rolle als Product Owener empfindet.<\/p>\n<!-- \/wp:fl-builder\/layout -->\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a66e472 elementor-widget elementor-widget-text-editor\" data-id=\"a66e472\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><script class=\"podigee-podcast-player\" src=\"https:\/\/player.podigee-cdn.net\/podcast-player\/javascripts\/podigee-podcast-player.js\" data-configuration=\"https:\/\/produktwerker.podigee.io\/3-neue-folge\/embed?context=external\"><\/script><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e283d8c elementor-widget elementor-widget-text-editor\" data-id=\"e283d8c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Markus Andrezak ist ein Urgestein im deutschen Online Business. Als erfahrener Product Coach ber\u00e4t und begleitete er schon zahlreiche gro\u00dfe und kleine Unternehmen. Dabei hilft er, Strategie und agiles Produktmanagement voranzutreiben. Mit seinem Podcast und Video Blog bringt er wertvolle Thesen und Theorien in die Debatte der Community. Auch als Speaker ist er sehr beliebt, denn seine Art ist erfrischend und offen.<\/p>\n<h2>Mehr von Markus Andrezak<\/h2>\n<p>Ein Beispiel f\u00fcr einen seiner tollen Talks ist das Video der LEAN DUS: <a href=\"https:\/\/www.xing.com\/go\/link?url=https%3A%2F%2Fwww.leandus.de%2Fveranstaltung%2Flean-dus-14-innovation-produkt-experiment&amp;checksum=e46d4f9eef5d4463.aHR0cHM6Ly93d3cubGVhbmR1cy5kZS92ZXJhbnN0YWx0dW5nL2xlYW4tZHVzLTE0LWlubm92YXRpb24tcHJvZHVrdC1leHBlcmltZW50\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.leandus.de\/veranstaltung\/lean-dus-14-innovation-produkt-experiment<\/a><\/p>\n<p>Seinen Podcast &#8220;Stories Connecting Dots&#8221; k\u00f6nnen wir sehr empfehlen: http:\/\/ueberproduct.de\/stories-connecting-dots-episode-1\/ und in neuerer Zeit ver\u00f6ffentlicht er auch eine spannenden Video-Reihe &#8220;Strategie Machen&#8221; auf YouTube zu seinem neuen Strategie-Ansatz &#8220;Markierungen &#8211; Optionen &#8211; Arbeit&#8221;: https:\/\/www.youtube.com\/channel\/UC9Xp4Ul-W4sNEXaF7eHf_Cg. . In loser Abfolge im Abstand einiger Wochen pr\u00e4sentiert Markus seine Gedanken zu diesem Thema. Parallel dazu entsteht sein Buch. &#8220;Markierungen &#8211; Optionen &#8211; Arbeit&#8221;. Diesen Ansatz solltet Ihr Euch auch ansehen, wenn Ihr unsere Podcast-Folge zur <a href=\"https:\/\/produktwerker.de\/wie-die-produktvision-hilft-product-ownern-eine-richtung-zu-geben\/\">Produktvision<\/a> schon geh\u00f6rt habt. Denn der Ansatz von Markus geht \u00fcber die klassische Sicht von Mission und Vision hinaus: next Level!<\/p>\n<h2>Kontakt zu Markus Andrezak<\/h2>\n<p>Wenn Ihr direkt mit Markus Andrezak in Kontakt treten wollt, erreicht Ihr ihn \u00fcber folgenden Weg: <a href=\"http:\/\/ueberproduct.de\/kontakt\/\">http:\/\/ueberproduct.de\/kontakt\/<\/a><\/p>\n<p>Wir freuen uns \u00fcber Euer Feedback auf produktwerk.de\/produktwerker, per Mail an podcast@produktwerk.de\/produktwerker oder via Twitter an @produktwerker.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Markus Andrezak ist ein Urgestein im deutschen Online Business. Als erfahrener Product Coach ber\u00e4t und begleitete er schon zahlreiche gro\u00dfe und kleine Unternehmen. Dabei hilft er, Strategie und agiles Produktmanagement [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7425,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[6,325,324],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Warum scheint die Product Owner Rolle so schwer zu sein? - Die Produktwerker<\/title>\n<meta name=\"description\" content=\"Wie k\u00f6nnen Product Owner die Erwartungen erf\u00fcllen? 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